Ritual is a subscription service providing essential vitamins for women. Each box contains a bottle of either multivitamins or prenatal vitamins depending on your needs. For $30 per month, you can receive multivitamins to supplement your health. Prenatal vitamins with 12 essential nutrients and a no-nausea capsule design are just $35 per month. Vitamins are delivered at the same time every month based on your original order date, and shipping is free.
It’s simple to start with Ritual; just click on “shop” and select either “Essential for Women” or “Essential Prenatal.” Click “start now” and create an account with your shipping and billing information. You’ll be charged immediately, and your vitamins will be shipped shortly afterward.
When your box arrives, start taking two pills every day. You have the choice to take them with or without food and in the morning or evening. Every month you’ll receive a new shipment around the same date as your first box. An email will notify you three days before your next order ships, so you have time to snooze or cancel.
Ritual is geared toward women with only two product options at this time. Their products are vegan certified, gluten-free, allergen-free, non-GMO, and contain no colorants or synthetic fillers. The no-nausea capsule design is a bonus for women who struggle with reactions to other vitamins on the market. As an added bonus, the vitamins include mint or lemon essence, giving them a pleasant flavor.
Another thing to love about this subscription is the educational aspect. There is an entire section of the website dedicated to explaining the science behind multivitamins and the specific nutrients contained by each capsule. Read facts about each nutrient, including how much is contained in each capsule, what the benefits are, and more.
Take folate, for example. Folate is found in both variations (600 mcg in the multivitamin, 1000 mcg in the prenatal vitamin). It helps with mood stability, DNA synthesis, and brain health. Ritual purchases their folate from a company in Pisticci, Italy. Further information provides scientific support for adding folate to their vitamins, including citations from specific sources.
Their blog, or journal, is loaded with woman-centric posts to educate and inspire. There are sections for interviews, lifestyle, nutrition, and science. Each headline includes an estimated read time, so you know what you’re getting into before clicking on an article.
No gimmicks, no fillers, just a vitamin made for women. You’ll receive a fresh bottle of sixty capsules every thirty days. The company website notes that customers should notice more benefits the longer they use the vitamins. There are only two options to choose from, Essential for Women or Essential Prenatal. It is easy to switch from one to the other, so regular subscribers of one can change to the other as needed.
As an added incentive to give them a try, Ritual will refund your money if you aren’t satisfied with your first month’s supply.
This company likes to make believers out of skeptics, and that is clear in its gallery of reviews from real users. You can watch videos on their page of reviewers explaining their own experiences and why they stick with these vitamins. Comments range from no longer getting nauseous to feeling the effects of the vitamins. Several reviews note that it’s easier to remember to take these multivitamins and they appreciate everything being in one capsule.
Many positive reviewers reported feeling improvements after the first 30 days though some reported noticing a difference in the first few weeks. Reviews praised the ease of ordering and the timeliness of deliveries. The convenience of these vitamins in place of multiple pills was mentioned several times.
Negative reviews for Ritual cite a lack of noticeable benefits after using them for several weeks. There are many mentions of scientific studies stating that multivitamins are useless as we can get everything we need from our diets.
A few reviewers even complained that they broke out after using the vitamins and cited the B12 as an issue. There were several mentions that the mint and lemon flavors smelled too strong, especially for pregnant women.
Here's a video review from Brooke Olivia:
In case you’ve still got questions, we’ve got answers to some common ones about Ritual.
Log in to your account, scroll to the bottom of the page, and click “manage account.” You can cancel your subscription there or choose to “snooze” your subscription instead.
Orders are shipped based on your original order date. You will receive a new bottle of vitamins every thirty days because each bottle contains sixty capsules.
The company reports that all vitamins are tested for “identity, purity, strength, and composition” and a third-party lab tests each batch for contaminants.
Yes, the bottles are made from 100% BPA-free plastic, and they are recyclable.
The company was founded in 2016 by Katerina Schneider after she struggled to find good prenatal vitamins during her pregnancy. She wasn’t satisfied with her choices because they all contained questionable ingredients, so she worked to create her own.
Acting as CEO, Schneider gathered a team of like-minded women including Liz Reifsnyder (COO), Lauren Hayes (VP of Community and Partnerships), and Kadie Bowen (VP of Program Management). Their scientific leadership team includes a physiologist, biochemist, and registered dietician. Additionally, they work with an advisory board comprised of nine medical doctors, nutritionists, and scientists.
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